“I have a salon. Four staff. We do hair, nails and bridal. I know roughly what we make every month, but I have never written a business plan.”Unstructured business knowledge
Built for businesses that run before they write
Your business already works.
Now put it on paper.
Tell Andaa how your business works, in your own words. One guided conversation becomes a professional company profile, business plan, SWOT analysis, financial summary and marketing plan.
Text or voiceUse your languageNo long forms
A
AndaaBusiness interview
•••What does your business do?
I sell fresh produce to hotels and restaurants in Nairobi.
Good. What is the business called, and how long have you been operating?
Type or speak… ↑
Company profile01
Kijani Produce
Supply Co.
Fresh produce sourcing and delivery for hospitality businesses across Nairobi.
4 yrsOperating18Clients
DOCUMENTS READY5 / 5
Profile · Plan · SWOT · Finance · Marketing
Company Profile◆Business Plan◆SWOT Analysis◆Financial Summary◆Marketing Plan◆Company Profile◆Business Plan
01
The gap
A good business can be real
and still be invisible.
Many small businesses know their customers, their stock, their margins and their market. What they often do not have is the structured documentation institutions ask for.
Andaa turns business knowledge that is already in the owner’s head into a usable business record.
Company profileREADY
Amara Beauty Studio
Business overview · services · customers · operations · growth goals
Business planREADY
Financial summaryREADY
02
One conversation. Five working documents.
Not “AI content.”
A business toolkit.
Each document is built from the same verified business record, so names, figures, services and goals stay consistent across the set.
01
FOUNDATION
Company Profile
A clear, branded introduction to the business for partners, suppliers, procurement teams and customers.
AMARA BEAUTYBeauty with a
Beauty with a
personal touch.
Hair · Nails · Bridal · Skincare
02
STRATEGYBusiness Plan
Business model, customers, operations, growth priorities, risks and a practical 12-month direction.
03
DECISIONSSWOT Analysis
Strengths, weaknesses, opportunities and threats grounded in what the owner actually told Andaa.
SWOT
04
NUMBERSFinancial Summary
A readable snapshot of reported revenue, costs, operating picture and documentation gaps. No invented figures.
RevenueReported by owner
CostsReported / estimated
CostsReported / estimated
05
GROWTHMarketing Plan
Positioning, customer messages, channel priorities, campaign ideas and ready-to-adapt copy.
WhatsAppInstagramReferrals
03
How it works
Less paperwork.
More conversation.
You do not need to know how to write a business plan. You only need to know your business.
Talk naturally
Start with a sentence, voice note or quick business type. Andaa follows your language and asks one useful question at a time.
Andaa structures the facts
Customers, services, revenue, costs, suppliers, challenges and goals are turned into one consistent business record.
Review before you use
Unknowns stay unknown. Assumptions are labelled. You can review the core facts before the documents are finalised.
Export your document set
Switch between the five documents, choose a brand colour and print or save each one as a polished PDF.
Try Andaa
Tell us about
your business.
This is the real product. Andaa decides what to ask next from what it still does not know — and pushes back when your numbers do not agree.
Interview length
◉
Your figures stay yours.
API credentials never leave the server. Andaa records what you say, marks what it worked out, and leaves the rest blank.
A
AndaaReady to start
Understanding the business0%
Andaa emails you the actual PDF set — reading them here never needs it, but the file itself only leaves by email, so there is always an address Andaa can reach you at again.
04
For the ecosystem around small business
One interface for the entrepreneur.
Better-structured information for everyone else.
Financial institutions
Use Andaa as a pre-application documentation layer. Applicants arrive with cleaner, more consistent business information. Andaa does not make lending decisions.
Explore deployment ↗NGOs & SME programmes
Help cohorts formalise business information, prepare for grants or procurement, and create consistent portfolio documentation across languages.
Explore deployment ↗Accelerators & networks
Give founders a practical documentation tool before mentorship sessions, pitch preparation or supplier-readiness programmes.
Explore deployment ↗Built for trust
Andaa should make a business
more legible, not more fictional.
No invented financials
If the owner does not know a figure, Andaa labels the gap instead of filling it with fake precision.
No fake “credit score”
Andaa names what a record contains and what it does not. It gives no rating, and underwriting remains the lender’s job.
One source of truth
The five documents are generated from the same structured business record for consistency.
Human review stays visible
Documents are drafts for the business owner to review and update as the business changes.
05
Pricing
Start with the paperwork.
Grow into the operating layer.
The product is designed for low-friction adoption by entrepreneurs, with higher-value tools and institutional deployment on top.
Free
$0
Get your business on paper.- Guided business interview
- Company profile
- Business plan
- SWOT analysis
- Financial summary
- Marketing plan
Andaa+
Coming next
Keep the business record alive.- Unlimited updates
- Multiple brand styles
- Monthly performance snapshots
- Document history
- Priority generation
- More operating tools
Deploy Andaa
Custom
For portfolios, programmes and lenders.- Branded deployment
- Programme-specific workflows
- Admin controls
- Portfolio exports
- Data governance options
- Implementation support
Start where the business already is
It starts with a conversation.
It ends with something you can use.
Build my business documents ↗Andaa
The documentation layer for Africa’s small businesses.